
Time-to-Read:⚡ 4-min read • 2-min skim
You hear it in locker rooms and late-night group chats.
“I’m good.”
Tight smile.
Quick topic change.
Meanwhile “therapy for men” searches jump 56 percent.
Why might that be?
TL;DR: More men want help, fewer know how to ask.
Best Finds from the Week:

📈 Graph: Online search trends spike: “therapy for men” up 56 percent YoY. (Glimpse)
📝 American Psychology Association 1st-ever guidelines for practice with men and boys: When you swap lone-wolf toughness for a 30-second honesty burst with someone you trust, you quietly reroute your stress circuits, bump life expectancy, and sneak-upgrade masculinity for everyone in the room.
📚Article: “In-person vs. online-therapy for Men: What Works Best?”: Your body knows where you heal. If your shoulders drop faster in sweatpants on Zoom than in a therapist’s plush office, trust that over anyone’s credentials.
🎥 Video: “Why Do Therapists Not Understand Male Depression?” – Purpose behaves as an internal painkiller, so frame pain inside as a mission and the brain refashions agony into fuel.
3 Big Ideas To Hold (when it feels like the ground is moving)

1️⃣ Big Idea #1:
Mirror neurons (tiny brain cells) match the emotions we witness.
When you watch someone else open up,
your brain whispers, Men aren't Googling therapy because they're broken.
They're Googling because they’re human.
Stigma made vulnerability seem like weakness,
but biology says otherwise.
When you hide an emotion,
your body still feels it.
(Think: trying to hide a basketball underwater.
You might hold it down,
but it drains your strength.)

2️⃣ Big Idea #2:
Mirror neurons (tiny brain cells) match the emotions we witness.
When you watch someone else open up,
your brain whispers,
"Maybe safe."
Your amygdala (fear center) chills out,
cortisol drops,
your pulse steadies.
Translation:
openness literally relaxes your brain.

3️⃣ Big Idea #3:
Myth:
“Real men push through.”
Science says nope.
Suppressing emotion spikes stress hormones,
raises inflammation,
wrecks sleep.
Translation:
Ignoring feelings doesn't erase them,
it amplifies damage.
Naming fears verbally rewires your brain,
dialing down anxiety signals.
(THANKS, neuroscience.)
If you're the friend who’s everybody's rock (yeah, I see you),
know this:
Supporting others without support is like exhaling without inhaling.
Eventually, you gasp.
Your steadiness depends on refilling your own cup.
It’s biology,
not selfishness.
So…
what do you do to change that?
GREAT QUESTION YOU.

Two Ways to Make Your Nervous System Feel Safer Today
Micro-Share (Voice note a feeling. 30 seconds. Done.)
Why: Your brain thinks in loops.
Keeping feelings secret traps anxiety in endless cycles.
Voice them, even briefly,
and your nervous system releases tension.
It’s a brain hack disguised as casual conversation.
Nice right?Therapy Test Drive
(Book one 20-minute intro call. Call it a “mental oil change.”)
Why: "Therapy" triggers fear ("I'm broken?").
But your brain accepts familiar metaphors.
"Mental oil change" frames therapy as basic upkeep.
Sneaky? Yes.
Effective? Also yes.
Micro-Challenge for the Week:
Pick one above, try it in 48 hours. Reply with a random emoji after.

Coffee Chat Questions to Steal ☕️
What feeling gets stuck in your throat most?
Who first taught you “real men shake it off”?
If therapy was free and private, would you go?
Screenshot these,
send to your group chat,
watch what surfaces
So…?

So yeah,
the rules keep shifting.
The world won't slow down.
But you can.
Right now, your brain's asking,
"Cool, but what's next?"
Good news:
you’re already halfway there by reading this far
When you’re ready,
here’s how I can help:
Scroll Down →
Advanced tools. Practical frameworks.
Real talk made simple.Forward the Good Stuff →
Send this to a buddy who needs the nudge. (with the button below)
I'll hook you both up with the Emotional Intelligence Mastery Kit
(on the house, obviously).
Real Talk: What’s your vibe after reading this?
Forward to a brother, friend, or teammate who keeps saying “I’m fine.”
-from dennis
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